Splice (2009) Trailer Review

NAME OF FILM: Splice

YEAR RELEASED: 2009

GENRE OF TRAILER: Horror

MY MARK AFTER VIEWING: 9/10

What happened within the trailer?

The trailer for Splice tells a story of scientists that are trying genetic cloning of which they create a monster that they try to stabilize but it gets loose and goes on a killing spree, it starts out cute but destroys the lives of its creators. 

Which positive, clever or interesting aspects do you think you could include in your own trailer? What generic features are fulfilled well?

The editing of the trailer was successful. It had a good use of collision cutting which cut from slow and picked up a pace whilst cutting between different action sequences within the movie. I'd like to try and capture that same pace within my trailer in order to keep the audience hooked with the action but still leaving them wanting more. The trailer used inter titles to establish a little bit of backstory, which I thought worked because they had a chemical and science look about them to tie in with the film's genre which is a science fiction horror.  I liked the music used, it started out as ambient noise but as the action got quicker a heart rate monitor also got quicker to establish the tone of them movie and the pace of the trailer.

Which aspects of the trailer did you think were unsuccessful, and would have put off its target audience? How is it disappointing?

I like the trailer which is why my score was pretty high however whilst I have a criticism it didn't show a mass amount of the monster which is not a problem as such but I wouldn't have minded seeing a bit more of it. Despite this though I still think the trailer does a pretty decent job.

What was the trailer’s score Why did it receive that mark?

My score for the trailer was 9/10 and it received this mark because it was a good trailer, it kept me hooked, it had an interesting narrative and used some good classic horror conventions. Also contextually you don't see that many horror trailers that revolve around monsters anymore like in the 1930's, they are mainly all supernatural so I think it has a unique quality that will make people want to see it. Also Sarah Polley is a great actress and is quite renowned for films such as Dawn of the Dead (2004) so fans of her will want to see the movie.